Terminix
Bedbug and Wildlife Creative
Scope of Project
Concept new campaign for the product marketing team
Pitch and present concepts with the art team
Lead new creative direction for social and display ads
Project Summary
Working off the creative brief from the product marketing team, I concepted new campaigns for a creative refresh of Terminix’s Bed Bug and Rodent and Wildlife Exclusion Services. Together with the art team, we developed a new campaign that centered around fun and playful headlines to capture the Terminix voice, while educating consumers about Terminix’s service and offerings.
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